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These cases are perfectly simple and easy to distinguish. In a free hour, when our power of choice is untrammelled and when nothing prevents our being able to do what we like best, every pleasure is to be welcomed and every pain avoided. But in certain circumstances and owing to the claims of duty or the obligations of business
NextGen Ventures, a tech startup, was struggling to convert website visitors into paying customers. Despite high traffic, their conversion rates were low.
Optichore’s customer strategy and development team conducted a deep audit of their website’s user experience. We implemented A/B testing, improved call-to-action placements, and optimized their sales funnel.